How to Find Your Next Big Startup Idea by Sara Blakely
When you are looking for Big business Idea, you have to put yourself in a situation where ideas are most likely to get Strike. And they will only strike in your mind when you have a clarity of purpose in your life, a definiteness purpose, and the burning desire to possess it.
Once you find a few ideas, write them down on a piece of paper and then write down how and why they could be better. You’ll have probably a big idea right there on that sheet.
Choose one idea that resonates with your life purpose, research on that idea (find a gap in the market), get feedback and build a business around that idea of yours.
Listen to the full podcast by Reid Hoffman where he talks to Sara Blakely (Founder of Spanx) on figuring out the next big idea.